SESH

The Cube in London has carved out a distinctive niche in the city's vibrant electronic music scene since its inception in 2008. Nestled in the heart of East London, it initially emerged as a response to the underground rave culture that was flourishing in the city's abandoned warehouses and industrial spaces. From its early days, The Cube has been celebrated for its commitment to cutting-edge sound and its innovative approach to clubbing.

The venue quickly gained a reputation for its immersive audio-visual experiences, setting itself apart with a state-of-the-art sound system and visually captivating light installations that have become its signature. Over the years, The Cube has remained at the forefront of London's nightlife, adapting to the city's ever-evolving club landscape while maintaining its underground ethos. Despite the challenges that many venues face in the rapidly gentrifying areas of London, The Cube has managed to retain its original location, a testament to its enduring popularity and cultural significance.

Its industrial aesthetic, characterized by exposed brickwork and steel beams, complements the raw and energetic atmosphere that the club is known for, offering a unique setting that draws in both local clubbers and international visitors alike. The Cube's programming is both eclectic and electric, showcasing a mix of established stars and up-and-coming talent from the global electronic music scene. It has become a rite of passage for many aspiring DJs and producers, providing a platform that has helped propel numerous artists to international acclaim.

Over the years, The Cube has hosted an impressive roster of talent, featuring international heavyweights such as Richie Hawtin, Nina Kraviz, and Ben Klock, who have graced its decks, delivering unforgettable sets that have become the stuff of legend. The venue has also been a champion of local talent, regularly highlighting the skills of emerging UK artists like Joy Orbison, Midland, and Objekt. Additionally, The Cube has been a launching pad for innovative collectives and record labels, including the likes of Hessle Audio and Livity Sound, further cementing its role as a pivotal player in London's electronic music landscape.