Dream Bags
Jaguar Shoes is a well-known bar and creative venue located in Shoreditch, East
London, United Kingdom. Established in 2001, it occupies the combined spaces of two former East End shops, whose original signage—"Dream Bags" and "
Jaguar Shoes"—inspired the bar's distinctive name. Since its inception, Dream Bags
Jaguar Shoes has played a significant role in the transformation of Shoreditch from a quiet, working-class neighborhood into a vibrant epicenter of contemporary art, nightlife, and alternative culture.
The venue is especially noted for its commitment to supporting young artists and designers; its regularly changing exhibitions, imaginative installations, and collaborative projects have made it a cornerstone of
London's underground art scene. Unlike traditional nightclubs, the ethos at Dream Bags
Jaguar Shoes centers on creativity, community, and the blending of music, art, and nightlife, often drawing a crowd of artists, musicians, designers, and trendsetters attracted to its eclectic program and unpretentious atmosphere. Over the years, the structural integrity and interior design of the venue have been preserved to reflect its raw, industrial roots, with the visible shopfronts and original features becoming iconic in their own right.
Though it has not changed its location since opening, Dream Bags
Jaguar Shoes has continually evolved its interior and programming to stay at the forefront of East
London's social and cultural scene, hosting everything from art openings to live music and club nights. The venue’s reputation for breaking new acts and fostering a close-knit creative community has given it a near-legendary status among locals and visitors alike.
Notable artists who have performed or showcased work at Dream Bags
Jaguar Shoes include international acts such as
Hot Chip,
Florence + The Machine (in their early days), and The Horrors, alongside local DJs and collectives like
Andy Blake,
Erol Alkan, and members of the Moshi Moshi Records family.
The venue has also hosted visual exhibitions by rising
London artists including graphic designer Kate Moross and illustrator McBess, cementing its position at the intersection of
London’s music and art worlds.