Secretsundaze

Secretsundaze, founded by Giles Smith and James Priestley, have been a cornerstone of London’s underground electronic music scene since their inception in 2002. Renowned for their vibrant parties that blend house, techno, and everything in between, Secretsundaze have cultivated a unique sound and party ethos that celebrate the soulful side of dance music. Their daytime events—often set in unexpected, sun-drenched locations around London—have garnered a devoted following and played a key role in nurturing the city’s party culture.

As DJs and tastemakers, Giles and James have honed their craft with versatile, dynamic sets that have taken them to some of the world’s most esteemed venues and festivals, including Panorama Bar (Berlin), Robert Johnson (Frankfurt), DC10 (Ibiza), and Sonar (Barcelona). The pair’s back-to-back performances are characterized by seamless storytelling and a keen ear for both timeless classics and fresh underground sounds. In addition to their events, Secretsundaze operate a respected label that champions emerging talent alongside more established artists.

The imprint reflects the same spirit as their parties—forward-thinking, eclectic, and always rooted in emotional resonance. Secretsundaze’s enduring relevance is owed to their commitment to community, musical quality, and boundary-pushing curation, making them one of the most influential forces in contemporary dance music.